Battle of the brands: Pepsi vs Coke Advertisements

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Respectively introduced in the year 1886 and 1903, both Coca-Cola and Pepsi were rivals each other trying to dominate the carbonated soft drink market. Both brands were undergoing global advertisement war through print ads and video ads, trying to stay on top of each other.

This weekend, we take a look into some interesting advertisements by these 2 companies. Let’s put the ethical issue aside and enjoy the creativity.

Here’s more creative advertisement post we’ve previously published.

Full list after jump.

Video Advertisements


A classic Pepsi ad.


Coke – Catch the wave


When a Coke worker meets a Pepsi worker. You can share anything, but not the cola.


Parady of The Godfather? Only funnier.


Pepsi Vanilla, a direct challenge to Vanilla Coke.

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Joy of Pepsi #1


Joy of Pepsi #2


Joy of Pepsi #3
Pepsi’s confession? Or just an April fool’s joke.

Fan Art

Here’s a collection of some interesting photos, created by cola fans around the world.


Coke’s polar bear decides to go for Pepsi?


Coca Cola takes the 2nd floor of this building for their Sales & Marketing office and puts up a hoarding. A couple days later Pepsi puts up the other board just for fun.


Vending machine of Coke and Pepsi, in harmony.


Pepsi vs Coca-Cola in front of the National Museum in Yerevan-Armenia.


Billy Goat Tavern: No Pepsi.. Coke


Coke murdered by gang of Pepsi.


And Coca Cola made a come back.

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Posted by hongkiat in Inspiration , at 09.27.08

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Comments

  1. h4run September 27th, 2008

    i love coca-cola too.. good thread hong kiat.

    Reply
  2. Siau Hen September 27th, 2008

    Great post. Personally I prefer Coke. But seems like Pepsi advertisements are more aggressive and stands out.

    Reply
  3. alex September 28th, 2008

    a battle between giants, you presented here some great ads.

    Reply
  4. dev September 28th, 2008

    Cool ads, love it, thank for sharing and also i also prefer coca

    Reply
  5. izzat September 28th, 2008

    but pepsi and coke in malaysia under one company though.. hehe
    but nice ads!

    Reply
  6. hongkiat September 28th, 2008

    @izzat They could possibly have the same importer, but not under the same company I think.

    Reply
  7. BoltClock September 28th, 2008

    Coke > Pepsi

    Reply
  8. Barış Aydın September 29th, 2008

    i <3 coca-cola too..

    Reply
  9. Selina September 29th, 2008

    funny ads – cola vs pepsi.. :D I love cola ^ ^

    Reply
  10. izzat September 29th, 2008

    yeah.. hehe
    under permanis, but still based on different company.. :D

    Reply
  11. Danno September 29th, 2008

    A friend of mine used to collect Coke stuff. I get it, but I don’t get it :-P.

    Reply
  12. hongkiat September 29th, 2008

    Personally I prefer Coke. Pepsi is too sweet for me.

    Reply
  13. Justin (www.DotNetMushroom.com) September 29th, 2008

    This direct battle of the brands on all forms of media … I SIMPLY LOVE IT ! … its like UPS and FED Ex and so many other competitors. Its fun and opens a million opportunities for creativity. I really admire this allowance of direct competition – its a pity its not allowed here in Europe.

    DotNetMushroom

    Reply
  14. United Voices September 30th, 2008

    ha ha… many of them are quite funny ;)

    Reply
  15. Dainis Graveris September 30th, 2008

    very exciting post ! :) Really took an interest- Coke vs Pepsi! Great idea!!! :)

    Reply
  16. egypt web design October 28th, 2008

    ha ha ha very funny

    Reply
  17. INTAN November 9th, 2008

    gokil gila….

    Reply
  18. coke lover November 13th, 2008

    OK SO ALL YOU KNOW COKE IS DA BOMB !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    Reply
  19. zoolo BOY November 16th, 2008

    Coke is bad for your health!

    Reply
  20. Bilal December 21st, 2008

    I prefer Coke! .. [well, Diet Coke actually]

    and I hate how certain restaurants have a deal with Pepsi or something where they don’t serve Coke! ..

    Reply
  21. Hussein Mohammed February 9th, 2009

    Many thanks dear … it’s so cool .. i like pepsi ^_^

    Reply
  22. felix February 13th, 2009

    pepsi better

    Reply
  23. eric johnson March 2nd, 2009

    Nice collection!! i came across this on google which exhibits some of the oldes coke ads

    http://www.ceveni.com/2009/03/oldest-coca-cola-commercials-videos-and.html

    Reply
  24. maikiyoh March 22nd, 2009

    hahaha !1 the ads are very funny.. hahaha i think Pepsi and coke both have a great taste and very refreshing.. i have no comment coz they both gets our thirsty. and nothing more. hekhek ^^=

    Reply
  25. Business Minder April 8th, 2009

    Coke dominates!

    Reply
  26. Mitchell Dison April 11th, 2009

    Pepsi is a thousand times better than coke. Coke tastes like flat Big K Cola.

    Reply
  27. Gustavo from Brazil April 12th, 2009

    I like both, drink both, but I preffer Pepsi.

    Reply
  28. bRam April 27th, 2009

    iklan yang gokill abiezzzzzzzz… but I prefer coke.. hmmm… yummy…

    Reply
  29. TARIF ISLAM April 28th, 2009

    I LIKE PEPSI SO SO SO SO SO SO MUCH.COCA COLA IS TOO BAD.I HATE THAT.COCACOLA IS TOO BAD DRINKS.THERE IS BAD SMELL IN COKE.NOBODY DRINK COKE IN OUR CITY.EVERYBODY HATE IT.

    Reply
  30. AtomicTroop June 16th, 2009

    at 29: Haha, sounds like some kind of pepsi propaganda heaven to me.

    It’s amazing how coke has managed to change from a mere product into a symbol. It is more than just a product that you come by sometimes while in store. Everyone knows it. Everyone can describe it. Most describe it as white and red, maybe creamy or silky. It has reached the point of being a link between cultures and social groups. As a symbol, it could almost be considered as art.

    That being said, as I enjoy coke for it’s symbolic meanings, I’d prefer Dr.Pepper over it anytime! But between Pepsi and Coke… Coke wins it for me. It just is something more than just a drink. It is a symbol. It is a lifestyle.

    Reply
  31. prachi June 25th, 2009

    pepsi seems to be too aggresive in terms of promotions..but from your side a gr8 thread

    Reply
  32. Robert July 2nd, 2009

    I have an acronym for PEPSI.

    Reply
  33. The Rock July 16th, 2009

    Pepsi is way better than Cola!!! REAL TALK, nobody can compare with Pepsi because that dominate.
    Pepsi is Better and that’s said that people think other wises!!!!

    Reply
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    Reply
  35. Vinay Gupta August 24th, 2009

    WHY ARE YOU SUFFERING DUE TO POWER-CUT?

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    Reply
  36. Paul October 21st, 2009

    PEPSI IS SEXYEST !
    PEPSI IS BETTER )))

    Reply
  37. Tyler Barta October 28th, 2009

    I love pepsi coke is horable

    Reply
  38. reid November 6th, 2009

    Dude coke is the friggin chiz, and it is amazing.
    Pepsi is DISGUSTING too sweet, and it gets watered down SO easily, and its an ugly blue. GO REDD!
    :]
    as you can see, i’m obviously a coke lover.. eh, more like a coke OBSESSERR.

    Reply
  39. Tyler Currey November 10th, 2009

    Pepsi kicks ass all u guys who think different suck

    Reply
  40. Jenny November 13th, 2009

    What about Coconut Water?

    Pepsi invested in O.N.E. (www.onedrinks.com)

    Coke invested in Zico (www.zico.com)

    I prefer Coca Cola over Pepsi…. but LOVE ONE Coconut Water!!!

    Let the next War begin…!!!

    Reply

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