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Addison Duvall

Addison is the author of Food Identities, a blog that explores the crossroads of food, design, and culture. She's written some things, designed other things, and eaten a whole lot of food.

Latest posts

New vs. Current Clients – Which Are More Important?

If you’re a freelance designer serving a target market that seems to be shrinking or not providing you…

How To Tell Stories Others Want To Share

Storytelling is a key factor in successful design, and content creation in general. Without telling some kind of…

How To Hire & Build An Awesome Team

At some point in your design career, you’ll likely be placed in charge of other people. These might…

Why Alienating Potential Clients Can Be A Good Thing

Does your client roster read like the advertising section of a newspaper? Do plumbers, veterinarians, landscapers, dentists –…

Designers: Why Flat Rates Can Raise Your Value

Plenty of designers have a set pricing strategy when it comes to charging clients for their work. Many…

Should Designers Be Obligated To Explain Their Process?

If you’re a freelance designer, you’re bound to run into the dreaded “designer client” at least once in…