Addison Duvall

Addison is the author of Food Identities, a blog that explores the crossroads of food, design, and culture. She's written some things, designed other things, and eaten a whole lot of food.

Latest posts

When Does Brand Design Actually Matter?

As a brand identity designer, I often struggle with this question. Looking at companies like Apple, Dell, Google, and Amazon, which all started out wi…

Why Success Stories Of Others May Not Work For You

We all have read advice by our career heroes on how they achieved the massive fame fortune, and adoration that catapulted them to legendary status. An…

How to Avoid Being a Target for Trolls

Anyone active online will eventually encounter trolls. These irritating, disrespectful troublemakers lurk in the shadowy recesses of internet forums, …

5 Problems With ‘Universal’ Design

In the past, I have interviewed potential clients who requested a design with "universal appeal." On the surface, I completely understand their concer…

Freelancers: Tips for Increasing Your Rates

Learn how to raise your rates and earn more as a freelancer. Tips and strategies to help you value your work and negotiate with clients.

Why Are People Reluctant to Invest in Quality Design?

Learn the benefits of paying for good design and how it can improve your brand's image and customer satisfaction. Boost your business today.

How to Become A High-Demand Designer

Discover the high demand for designers in today's job market. Learn which skills are most sought after and how to stand out as a top candidate.