{"id":14222,"date":"2019-07-10T21:17:48","date_gmt":"2019-07-10T13:17:48","guid":{"rendered":"https:\/\/www.hongkiat.com\/blog\/?p=14222"},"modified":"2019-09-25T18:32:26","modified_gmt":"2019-09-25T10:32:26","slug":"ways-to-lose-your-clients","status":"publish","type":"post","link":"https:\/\/www.hongkiat.com\/blog\/ways-to-lose-your-clients\/","title":{"rendered":"Freelancers: 5 Ways To Lose Your Clients"},"content":{"rendered":"

Clients are a feared group of people who freelancers depend greatly upon<\/b> . Some clients are incredibly easy to work with; they say what they mean and mean what they say, and they never pay late. Others make you wonder what it was that convinced you to give up your day job to go freelance in the first place<\/a>.<\/p>\n

But if you think that only clients are hard to work with, then you probably have not been in the business long enough. Freelancers have their share of idiosyncrasies that drive clients up to the wall<\/b>. If you are serious about making a career in freelancing, it\u2019s important to know if what you are doing<\/a> is actually helping you in your career, or helping you lose clients.<\/p>\n

For clarity purposes, this is written with freelance writers in mind but the points given can be adapted to fit the context of any other freelance specializations<\/a>, even technical writers (designers and developers who write about their trade). Let\u2019s take a look at the ways clients lose faith in your services.<\/p>\n

Recommended Reading:<\/strong> Freelancers: How To Deal With Insecurities<\/a><\/p>\n

1. Going Against The Readers<\/h2>\n

What makes a great piece of writing<\/a>? Hmm\u2026 now, that\u2019s a tough one and an extremely subjective way to view writing. How can you tell what is good and what is not? The short answer to that is, if the client likes it, then it\u2019s good.<\/p>\n

But what happens when you have more than one client to appease? What happens when you write for a blog that has readers from all walks of life, designers, developers, writers and readers, young talents, experts? It will probably help to get some context into the purpose of your writing, particularly the difference between a blogger and a writer.<\/p>\n

A blogger usually maintains a blog with ramblings, thoughts, opinions and their interests, and if the readers are lucky, what is written is what they want to read<\/b>.<\/p>\n

\"going<\/figure>\n

Now, when you look at this from the other side of the mirror, you\u2019ll see that a much-visited blog or website publishes with the readers\u2019 best interest in mind. There is no clear, single answer on what readers like to read because every blog has its own cluster of readers who by themselves are already fickle-minded enough to love and hate<\/b> what you write at the same time.<\/p>\n

Despite that, don\u2019t make the assumption that what you are interested in is automatically what the readers want as well. Observe your readers and writers to excite them.<\/b> Give them a reason for wanting to read what you write. With luck, you may one day uncover the secret formula that makes your writing appealing.<\/p>\n

2. Submitting Substandard Work<\/h2>\n

My two cents worth about writing is that it\u2019s an art form, mostly because it\u2019s definitely not science.<\/b> As it is with any art form, like sculpting, painting, sketching or even doodling, it takes a drop of talent and a lot of practice to become good at writing<\/b>. Come to think of it, there is one other small detail that can help a writer deliver a good article.<\/p>\n

Pure hard work!<\/p>\n

In-depth research, cross-referenced materials, multiple rewrites are just some of the characteristics of a piece that once is published, will leave readers in no doubt that the writer has really done his fair share of homework.<\/p>\n

\"substandard<\/figure>\n

Let\u2019s face it: if your readers can uncover more than you can, then it\u2019s not really fair to expect them to think highly of your work now, is it? I bet that puts a lot of pressure for writers to push your writing to the extreme. In fact, some of you may resort to\u2026<\/p>\n

3. Submitting Plagiarized Work<\/h2>\n

First of all, if you are going to make writing a source of income, you should have pride in what you write. Secondly, if you cannot be bothered to paraphrase or cite your sources (or write something original) I think that it\u2019s better for everyone else in the industry that you \u2018retire\u2019 gracefully<\/b>.<\/p>\n

\"submitting<\/figure>\n

You can tell that I don\u2019t think highly of writers who plagiarize their work, but I\u2019m definitely not alone in this sense. A thin line separates flattery and forgery<\/b>, here\u2019s what Reuben Katz has to say about it<\/a> but if you can\u2019t prevent it, at least be the person whose work was plagiarized, don\u2019t be the one accused of this heinous act.<\/p>\n

But ideas get stolen all the time<\/em> \u2013 I hear you say \u2013 what\u2019s the big deal<\/em>?<\/p>\n

All right, the Internet is a huge place, coincidences happen, or sometimes deliberate idea theft may happen, protected thinly by a different language<\/b> (translate one English article to Mandarin and no one can be the wiser) but all it takes is for one plagiarized article to smear a client\u2019s respect or opinion of your work.<\/p>\n

Sometimes the damage goes further than one realizes<\/a> and it could get your client in trouble as well. When that happens, everyone\u2019s going to look over your future articles with a magnifying glass from then on, and there\u2019s nothing you can do about it. Don\u2019t write if you think the only way you can go far is on borrowed talent.<\/p>\n

4. Giving Away Secrets Of The Trade<\/h2>\n

Never tell how much work you\u2019ve put in before your clients have looked at the end result. When it comes to writing, the piece itself will reveal the amount of effort the writer has put in. So when what \u2018the piece\u2019 is telling your client and what you told your client don\u2019t add up, something has got to give.<\/p>\n

Given the fact that what constitutes as \u2018hard work\u2019 to you does not necessarily mean the client views it the same way<\/b>, suggests that sometimes it\u2019s better to just not share your trade secrets so willingly.<\/p>\n

An example is at hand:<\/p>\n

Freelancer: \"I\u2019ve worked 5 long hours on this project.\"<\/em><\/p>\n

Possible (but silent) rebuttals:<\/p>\n

The perfectionist client: Seriously? This is the best you can come up with? <\/em><\/p>\n

The calculative client: What? I\u2019m only paying for 5 hours of work?\u00a0 \/ This took 5 hours?<\/em><\/p>\n

The pedantic client: An hour is an hour, there\u2019s no long<\/strong> hours or short<\/strong> hours.<\/em><\/p>\n

The non-existent client: Good job!<\/em><\/p>\n

Too much information may be detrimental to your client\u2019s impression of your work, which in turn may compromise their view of your performance and your final results. It\u2019s better to just focus on perfecting your craft and letting your craft do the talking.<\/p>\n

5. Shortchanging Your Client (and yourself)<\/h2>\n

Of course, many freelancers know that Content is King, but you shouldn\u2019t, in any case, hold it for a king\u2019s ransom<\/b>.<\/p>\n

Many writers are confused into thinking that they should write an article based on how much they are paid for it. If they are paid less, they write below their standards, and if they are paid more \u2013 well that never happens.<\/p>\n

Fact is, however, that you are not going to get rich with that one article, and if you apply this \"write as you are paid\" rule in your writing, you are never going to break out of that vicious cycle of submitting only substandard work.<\/p>\n

What you should be doing with your materials is to build your client\u2019s confidence in your work. This doubles as an investment in your portfolio for future work. Put in 100% (there is no such thing as 110%) into every aspect of your writing and make the readers crave for more.<\/p>\n

\"shortchanging<\/figure>\n

Clients love formulas that work<\/b> and they always want to keep the people who can make things happen to continue working for them. Nothing beats the feeling of having several clients fighting over whose project gets your attention first.<\/p>\n

Conclusion<\/h2>\n

There are no shortcuts to good-quality work. That\u2019s why good-quality work is a rarity \u2013 otherwise, there\u2019d be no editor roles in publishing. Don\u2019t make the mistake of thinking that creative people who produce top-quality work need not work hard to deliver great results.<\/b><\/p>\n

Fact is creative people are the most hardworking people because they are always pushing their boundaries even when no one is watching<\/b>.<\/p>\n

Lastly, if you really want to impress your clients, never settle for good enough (this has always been one of my golden rules, and it has yet to fail me). True, there will always be room for improvement, and when you are working within a timeframe, sometimes there isn\u2019t enough time to make your writing perfect.<\/p>\n

But there are two ways to overcome this: one, make time, and two, just keep practicing and be open to honest feedback (the honest kind is pretty rare these days)<\/b>. The world can never be too crowded for writers.<\/p>","protected":false},"excerpt":{"rendered":"

Clients are a feared group of people who freelancers depend greatly upon . Some clients are incredibly easy to work with; they say what they mean and mean what they say, and they never pay late. Others make you wonder what it was that convinced you to give up your day job to go freelance…<\/p>\n","protected":false},"author":41,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3410],"tags":[559,3502],"topic":[4523],"class_list":["entry-content","is-maxi"],"acf":[],"yoast_head":"\nFreelancers: 5 Ways To Lose Your Clients - Hongkiat<\/title>\n<meta name=\"description\" content=\"Clients are a feared group of people who freelancers depend greatly upon . 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