I was reading Jeremy’s blog and the topic “Google Blatantly Copies Yahoo!?” caught my attention. Jeremy claimed that Google slightly googlify an interface Yahoo! did for IE7 marketing. Take a look at the interface did by both Yahoo! and Google for IE7 marketing.

Yahoo’s version

Google’s version

Yahoo! had personally double checked with Microsoft and Microsoft has not been providing template for this. It seems so much like Google is duplicating, from content to layout, but when I checkout Google’s IE7 page, it was already changed to this.

Similar right? It seems like Google is fast in recovering the situation. Then I began to dig into this copying matter and search if there’s more of these cases around in the past.

And I found a Google’s fight back.

Apparently after a detailed research, Google published their sponsored ad like this. Pastel boxes with a darker border on the right-hand side of the search results.

No long after that, Yahoo! changed their sponsored ads, adding dark border in pastel boxes and it look like this.

A while after that, Google decided to changed their ads UI and came out with something like this. Blue background for to ads and blue line seperating right side ads.

Yahoo! followed and came out with something similar.

So Jeremy, this seems like a tie huh? If Jeremy hates Google so much, why bother using google sponsored ads in the blog?