Here’s a formula that will never go wrong. The better you understand something, the better strategy you will plan and the better you will gain. Folks at Google Adsense (aff) wants you to learn more about their advertisement network. A lot of good articles, FAQs were published this week that will sure clear some of your clouds. Here’s a compilation of some famous FAQs together with path to original content. The more you know about Google Adsense, the more you can earn. $800/week from Google Adsense is never a dream after all :)

Google Adsense FAQ

I pasted AdSense ad code for two ad units into my site — why is only one ad unit appearing on my page?

Don’t worry, this is normal ad behavior designed to automatically optimize your site’s revenue potential. Although you can display up to 3 ad units per page, sometimes only the first ad unit contains ads. When highly targeted ads aren’t available for all your ad units, we’ll display the additional ad units as transparent boxes rather than showing ads that our system determines would not perform well. As our ad inventory changes, or if your page content changes, you may start seeing ads appear in all of your ad units.

In the meantime, you can set up your ad code so that an alternate ad will appear when this happens.

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Is there is a minimum number of impressions or clicks I need to get before I can start earning through AdSense?

No, there’s no minimum number of impressions or clicks for generating earnings. You can start earning the very first time a user clicks on a cost-per-click (CPC) ad or views a cost-per-thousand-impressions (CPM) ad. Keep in mind, however, that you’ll need to earn $100 before your earnings will be paid out to you.

If a CPM ad appears on my site, do I need to receive 1,000 impressions before I am paid?

No, with CPM ads you’re paid for each impression, so if you receive 1 ad impression, you’ll receive 1/1,000 of the CPM bid for that ad unit.

Do I get paid when visitors use my search box?

With AdSense for search, you’ll be paid when users click on the ads that appear on their search results pages, not from the search queries themselves. You won’t be paid if a visitor uses your search box, but chooses not to click on the ads on the search results pages.

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What is eCPM?

Yeap, eCPM stands for effective Cost Per thousand Impression, but how many of us really understand what it does and what can it help us in betting revenue generating with Google Adsense? The explaination here gives you a clear answer to what is eCPM but you might wanna take a look at the example below. It should give you a good idea.

For example, let’s imagine we have two custom channels named ‘Blue Skyscrapers’ and ‘Red Rectangles’, respectively, which reflect the types of ad formats we’re testing on our site. During our test, the ‘Blue Skyscrapers’ channel receives 370 page impressions and $1.48 in total earnings. The ‘Red Rectangles’ channel receives 187 page impressions and $0.97 in earnings over the same period. To make these figures more comparable we calculate eCPM — i.e., the estimated earnings for every 1,000 impressions received. We find that eCPM for blue skyscrapers is $4.00 while the eCPM for red rectangles is $5.18.

This means if we received 1,000 impressions of blue skyscrapers, we would earn roughly $4.00. But for 1,000 impressions of red rectangles, we would earn about $5.18. Therefore, assuming that our sample size is large enough, it is to our advantage to switch to red rectangles throughout our site because they generate more revenue per impression.

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Optimize Google Adsense for Forums

There are tones of websites out there teaching us how we can optimize for Adsense, but if it is a Google’s tios its something you will not want to miss. Here’s the six optimization tips for Google Adsense for forums. Read more at Google Adsense blog.

1. Format is important for multiple ad units
2. Display your ad units where repeat users will notice them
3. Place a leaderboard immediately after the last post
4. Use horizontal link units
5. Opt-in to image ads
6. Be sensitive to your forum community

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