Well, I’d say with another two new local ads network jumping on the bandwagon before the year ends at 2007, and how Advertlets’s downtime affects them, NuffNang’s launched of their new exclusive program’s timing is about right.

NuffNang officially announced their exclusive program, named the Nuffnang Gliterrati today. This is a auto-join club that means you are automatically a Gliterrati club member as long as your blog are cleaned from other South East Asia Oriented ad networks, except Nuffnang. Yes, you still can published Nuffnang Ads together with AdSense, Chitika, or others.

Benefits of Gliterrati members are clearly explained over at the announcement page together with a comparison in terms of earnings between exclusives and non-exclusives. Folks at Nuffnang as made a good step to strenghten their community early this year, but we are yet to see the rest move. Anyway, it’s still early.

To understand how much this type of ad changes your blog, see a comparison of Daniel’s blog – the before and after.

Before

After

New approach to blog advertisement

I mean we’ve seen this type of approach on magazines, public transports like busses, trains and even airplanes but for blogs, it’s probably the first. The type of ad works by placing a JavaScript on your blog that’s directly linked to a fixed background, so advertiser can take control of your background.

It is indeed an interesting approach, however I guess this requires much scarification to the current look and feel, and I’d assume the pay must be good.

What you think, like the concept?

Conclusions on publishers’ thoughts

After the entry, massive comments were left in LiewCF as well as readers emailing me asking for my detailed point of views. Compiling all these comments, I’d say most of your thoughts are as follows:

1. You are happy with Advertlets earnings, but not Nuffnang (or vice versa), or
2. You are not happy with both because you earn little from them, or
3. You are not planning to try, because the ads are static, or
4. You are sticking with both, hoping it will be better, or
5. You are earning a lot, so you disagree with me, or
6. You don’t know what Advertlets and Nuffnang are.

Your earning depends on traffic, or is it not?

I am firm believer that no matter what ad network you stick to, without some handsome amount of traffic, you will not see much revenue. I advised bloggers to concentrate on good contents; get traffic; then start make money blogging. If you jump these steps, you will not fail but you will not succeed in the long run.

But maybe I was wrong too.

Today I received a print screen from a publisher of Nuffnang. I don’t think I should reveal the url but this blogger gets like 1500 unique visitors day and here’s his earnings. (Bands and advertisers’ names are removed)

Let draw a summary, this blog earns RM85 ($25 usd) per week but when ads are switched to CPC based, it’s only getting RM0.30 ($0.08)/click. This blogger earns $25 usd the first week, and about $4 usd for the rest of 22 Jun – 11 Aug.

Nuffnang reduced minimum payout from RM100 to RM50 months ago, if you are delighted over this news you need to think again – Has this makes you reach withdrawal faster? My guess is no, because I noticed an immediate changing of most campaigns to CPC, that makes earning harder.

Nothing personal, just business

It might sound like a catch but its normal, because this is business. At the current stage where image ads are running on CPC basis, you are better off as an advertiser than publisher. These are my personal opinions; don’t take my words for it. Observe yourself. I’d like to hear opinions from publishers, if you don’t mind sharing.

If you are are publisher of Nuffnang Ads, here’s a nice Wordpress Plugin created by Zeo for your Nuffnang ad unit.

How this Nuffnang Wordpress Plugin works?

This plugin basically helps you to insert the Nuffnang ads on the fly without the need to login into Nuffnang.com.my. It is drag-drop ready for widget sidebars, also helps to conveniently configure your Nuffnang rectangular ads after a content post.

Download Nuffnang Wordpress Plugin

via Emporium Directory

Nuffnang

Nuffnang paid!

After one week or so of putting up the Nuffnang ad (top right), earning figures are now showing up on my members account (Thanks for tipping, Cely). I’m earning RM140.45 ($40 usd) / week with one ad unit. This gives me an extra RM560 ($160 usd) / month. Sounds fine ;)

How Nuffnang pays?

Many I’ve asked are not really sure how exactly Nuffnang calculate your earnings. Well, what I got from Timothy, Nuffnang co-founder is that your earnings are based on unique visitors/per week; not CPC, CPA or CPM. I Hope I got this right Tim.

Advertlets

Advertlets fixed!

I’m not sure how many of you Advertlets publishers out there are aware of this, but your URI comes with extra codes if you display Advertlets Polls. I’ve taken down my Advertlets fearing these extra codes could affect Google indexing or so. Its fine now, it’s fixed.

My account, Josh?

I’m probably one of the first few beta testers of Advertlets but I’m still a publisher without a login/password.

When is Advertlets paying?

Collecting of demographics has been a while and Advertlets publishers are now desperate (ok, probably just me).
Million dollar question – How close are publishers away from getting paid?