Jennifer writes about graphic design, small business and technology, for the PsPrint Design & Printing Blog.
All posts by Jennifer.
Logos define brands and they create corporate images because logos are what sticks in people’s mind and creates associations. Think Coca-Cola, Nike, or McDonald’s – what do you instantly picture in mind? Right, their logos. Great logos will never allow their consumers forget about the brand – it’s what prompts … Continue reading »
It is amazing that one of the least known, ignored, or easily under rated graphic design tools is, believe it or not, the font. That’s right, the font. Image credit. Type or typography is becoming a genuine art form within the graphics design world. Still, this incredible resource which lies … Continue reading »
The core reason to be a freelancer is that one does not have to commit to full working hours that will destroy the joy of working and possibly putting personal life at stake. As a freelancer you can decide your own working hours and show up to work in your … Continue reading »
One aspect of The American Dream is owning one’s own business. People fantasize about becoming their own boss rather than working for The Man while making their own hours and doing something they love. But just because you love design doesn’t mean you’d be a good business owner. On the … Continue reading »